horizon Archives

Meta opened its Horizon Worlds social VR platform in December, rolling out its proto-metaverse project to Quest users in the US and Canada. During an all-hands company call this past week—where CEO Mark Zuckerberg dubbed Meta employees ‘metamates’—the company announced its Horizon platform has now exceeded 300,000 users.

Meta’s chief product officer Chris Cox made a statement during the call regarding Horizon World’s user growth, saying that the social VR platform’s userbase had ballooned by a factor of 10 since its closed beta, now accounting for 300,000 users. The news was broke by The Verge’s Alex Heath, who was first to reveal the contents of the call.

A Meta spokesperson confirmed that number, stating that it includes the base social platform Horizon Worlds and live event viewing app Horizon Venues, but not the work-focused app Horizon Workrooms.

It’s not exactly clear what the number signifies in terms of actual Horizon users; it could refer to unique visitors over the lifetime of the project since launch, or monthly active users. Still, the milestone undoubtedly highlights the sort of immediate reach Meta has as the Quest platform holder.

Meta’s deep pockets also ensured that everyone at the Super Bowl could see Horizon in action, visually telling the story of a Chuck E. Cheese-style animatronic dog who is cast away from his pals and then meets back up with them in VR, underlining the tech’s ability connect people and share unlikely experiences.

300,000 is a big number any way you slice it for a VR app, although here’s some perspective. Rec Room—arguably Horizon World’s largest competitor—announced in early 2021 that it had broken one million monthly active users in VR, half of which used Quest 2.

Like Rec Room, one of the big draws to Worlds is the ability to create custom rooms using in-app tools, to which Meta says its users have now created over 10,000 worlds. Prior to securing a $145 million funding round, valuing Rec Room at $3.5 billion, the kid-friendly platform announced in 2020 its was hosting over three million user-created levels. Meta clearly has some ground to cover.

It’s time. 10,000 worlds have already been created. Drop in and play, build or just hang out. The possibilities are endless. pic.twitter.com/VWc83PkuDV

— Horizon Worlds (@HorizonWorlds) February 16, 2022

Some of that catch-up strategy will likely entail opening Horizon up to the rest of the world, and not just Quest users in the US and Canada. It’s still not certain when that will happen.

Eventually, Meta also hopes to fuse all of its Horizon apps to make them more accessible, which could even include the ability to connect with non-VR users too. That would put Meta much closer to its goal of running its own metaverse—what you might define as an interconnected, immersive experience that allows for persistent identity, items, avatar, etc.

While that day hasn’t come yet, with Meta’s (née Facebook’s) recent pivot to the metaverse, it may arrive sooner than you think. Shareholders are counting on it.

Facebook launched Horizon Workrooms back in summer, bringing to Quest a new enterprise-focused virtual collaboration platform that connects both VR and video chat users in the same place. Soon the app will let you choose from different environments which will be customizable to some degree—a prescient step on the way to Facebook’s vision of its metaverse.

“Later this year we’ll introduce customizable rooms in Workrooms, giving you the ability to choose from a wide variety of different environments to get work done, and place your own company logos or team posters in your rooms,” the company said today during its annual Connect dev conference. “This will let people adapt their virtual workspaces to match individual company styles, cultures, and branding guidelines.”

So far Horizon Workrooms has only offered a few standard boardroom spaces. That isn’t changing terribly much with the ability to do things like modify colors, decorations, and import company logos and posters, however the ostensibly conservative update coming to the app later this year is definitely another bid to make Facebook and its VR hardware more attractive to companies looking to stay distanced and distributed. You know, the ‘new normal’.

Facebook surprise-launched Horizon Workrooms back in August, which lets VR and video chat users work and physically collaborate in the same virtual space. Since then it’s included support for things like Zoom Meeting and Zoom Whiteboard for better cross-platform collaboration, and also included more intuitive whiteboards, instant Remote Desktop connection, and AR keyboard labels in its v1.1 release.

And customizable Workrooms environments aren’t the only thing on the agenda this year either, as Facebook continues to refine its expansion into enterprise VR to make it cheaper and more attractive. It’s building towards the 2023 release of dedicated ‘Work Accounts’ which will essentially let companies adopt the consumer Quest hardware instead of having to buy the more expensive Quest for Business kit for $800.

This comes on the tails of a Facebook hiring spree that will see an additional 10,000 people added to its ranks in effort to build its version of the metaverse, or what you might define as a connect platform of virtual experiences and worlds that share some level of connectivity, interoperability, and identity.