ar industry

Meta Ray-Ban Display glasses seem to be selling too well, as the company announced it’s delaying the international rollout of its first display-clad smart glasses.

The News

Initially released in the US back in September, Meta said it was hoping to bring the $800 smart glasses to a number of regions in early 2026, which includes a single color display embedded in the right lens.

Now, the company says in a blog post it’s decided to “pause” the planned expansion to the UK, France, Italy and Canada, citing “unprecedented demand and limited inventory.”

The company characterizes stock as “extremely limited,” noting that its seen an “overwhelming amount of interest, and as a result, product waitlists now extend well into 2026.”

Meta says it will continue to focus on fulfilling orders in the US while they “re-evaluate [the] approach to international availability.”

My Take

I was looking forward to getting my hands on a pair of Meta Ray-Ban Display glasses here in Italy, one of the regions currently on “pause”—which my Corpo-to-English translator says I probably shouldn’t hold my breath.

While Meta Ray-Ban Display can’t do everything promised just yet—and doesn’t actually have an app store—the device can do a fair number of things I was hoping to test out if it fit into my daily life.

After all, it can do everything the audio-only Ray-Ban Meta glasses can do in addition to serving up a viewfinder for taking photos and video, the ability to see and respond to messages via WhatsApp, Facebook Messenger, and Instagram, and give you turn-by-turn walking directions in supported cities.

Months after launch, Meta says it’s also now pushed an update that includes a teleprompter, the previously teased EMG handwriting, as well as more cities for pedestrian navigation.

Still, it makes a lot more sense from a manufacturing perspective. Meta needs to go slow and deliberate with Meta Ray-Ban Display though, if only based on the fact that the device has likely been heavily subsidized to not be eye-wateringly expensive out of the gate; the company is no doubt eating the fairly high bill of materials if only based on waveguide wastage rates. No app store also means no app revenue, making the first-gen decidedly more of a large beta test than anything.

So, right now it seems like Meta is deliberately going slow to make sure use cases, distribution, and supply chain are all in place before really cashing in on the second gen—maybe following Quest’s playbook; in 2019, the company released the original Quest only to toss out Quest 2 a year later, making for the company’s best-selling XR device to date—and also leaving everyone who bought the first-gen to upgrade only a year later.

Undoubtedly the smart glasses headliner of Meta Connect this year was the new $800 Meta Ray-Ban Display Glasses, which pack in a single display into a familiar Wafarer-style package. Alongside it though, Meta showed off two new smart glasses: the Oakley Meta Vanguard and next generation of Ray-Ban Meta.

Oakley Meta Vanguard – $499 (available Oct 21)

Before Meta and Essilor Luxottica released Oakley Meta HSTN in July, we were definitely envisioning something more like the new Oakley Meta Vanguard. But it’s better late than never, as Meta has just unveiled its sleek, blade-like frames they say are “built for high-intensity sports.”

Rated at IP67 dust and water resistance, Meta Oakley Vanguard is supposedly durable enough for sweaty workouts or rainy rides, with it targeting sports like cycling, snowboarding, and running.

Notably, like many of its traditional specs, the new smart glasses use Oakley’s Three-Point Fit system, which includes three interchangeable nose pads for a more secure fit, with Meta noting the frames are optimized for use with cycling helmets and hats.

They also include an onboard 12MP, 122° wide-angle camera sensor for capturing video up to 3K resolution, with modes including Slow Motion, Hyperlapse, and adjustable image stabilization.

And just like Ray-Ban Meta, it features open-ear speakers, notably rated at six decibels louder than previous Meta Oakley HSTN models, including a wind-optimized five-mic array to provide clear audio for taking calls, using voice commands, or listening to music while training.

The newest Oakley’s also integrate with Garmin, Strava, Apple Health, and Android Health Connect, delivering post-workout summaries and real-time stats through Meta AI. Athletes can check heart rate, progress, or other data hands-free with voice prompts.

Available in four frame/lens color combinations, the glasses weigh 66g and offer up to nine hours of mixed use (or six hours of music) on a single charge, with an additional 36 hours via the charging case. Quick charging is said to bring the glasses to 50% in just 20 minutes, Meta says.

Like all of the other Meta smart glasses on offer, they include 32GB of storage for over 1,000 photos or 100 short videos, the company says.

Since it’s built for high-intensity sports, it also means the company is introducing replaceable lenses, starting at $85. Here are all four models available for pre-order, including the lenses you’ll be able to mix and match later.

• Oakley Meta Vanguard Black with PRIZMTM 24K
• Oakley Meta Vanguard White with PRIZMTM Black
• Oakley Meta Vanguard Black with PRIZMTM Road
• Oakley Meta Vanguard White with PRIZMTM Sapphire

Oakley Meta Vanguard is now available for pre-order through Meta or Oakley, priced at for $499 and launching October 21st.

They’ll be available in the US, Canada, UK, Ireland, France, Italy, Spain, Austria, Belgium, Australia, Germany, Sweden, Norway, Finland, Denmark, Switzerland, and the Netherlands. Meta says they should also eventually launch in Mexico, India, Brazil, and the United Arab Emirates later this year.

Ray-Ban Meta (Gen 2) – Starting at $379 (Now Available)

While the company considers its next Ray-Ban Meta Glasses “Gen 2”, they’re technically the third generation following the release of Ray-Ban Facebook Stories in 2021 and Ray-Ban Meta in 2023.

Naming scheme aside, the latest Ray-Ban Meta smart glasses are delivering the same improvements seen in Oakley Meta HSTN, and essentially the same base functionality. While can play music, do real-time translation, and hands-free calls, but also offers better photo and video capture than its predecessor.

Its ultrawide 12MP camera sensor is rated for photo capture up to 3,024 × 4032 pixels and video from 1200p at 60 FPS 1440p at 30 FPS, and 3K at 30 FPS—all of which are up to three minutes in length.

Like Oakley Meta HSTN, Ray-Ban Meta (Gen2) boasts up to eight hours of continuous use and an additional 48 hours from the charging case, plus quick charge to 50% in 20 minutes in the charging case.

And it probably goes without saying, but all of Meta’s smart glasses make heavy use of its own Meta AI, which includes things like voice search queries (“Hey Meta!”), reading QR codes, suggesting recipes, saving notes, etc.

Additionally, the device includes Bluetooth 5.3, Wi-Fi 6, 32GB of storage, and an IPX4 water-resistance rating for light rain or splashes.

And like the 2023 model, the new Ray-Ban Meta smart glasses offer gads of frame and lens combinations: 27 in total across its Wayfarer and Skyler models, which include options for large or low nose bridges.

It is also getting a price bump over the first-gen, which were launched in 2023 for $299. Ray-Ban Meta (Gen 2) starts at $379 for standard lens options, and will be available with polarized lenses ($409), transitions lenses ($459), and prescription lenses (pricing varies).

You can find all of those models and lens combinations starting today over at Meta and Ray-Ban.com.

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We’re currently on the ground at Meta Connect this year, so check back soon for all things XR.

VITURE has now launched Luma Ultra AR glasses, which pack in Sony’s latest micro-OLED to go along with spatial gesture tracking thanks to onboard sensor array.

Priced at $600, and now shipping worldwide, Viture Luma Ultra is targeting prosumers, enterprise and business professionals looking for a personal, on-the-go workspace.

Notably, these aren’t standalone devices, instead relying on PC, console and mobile tethering for compute, which means they integrate as external (albeit very personal) monitors.

Luma Ultra is said to include a 52-degree field of view (FOV), Sony’s latest micro-OLED panels with a resolution up to 1200p and 1,250 nits peak brightness. Two depth sensing cameras are onboard in addition to a single RGB camera for spatial tracking and hand gesture input.

Unlike some AR glasses, which rely on slimming waveguide optics, Luma Ultra uses what’s called a ‘birdbath’ optic system, which uses a curved, semi-transparent mirror to project the digital image into the user’s eyes. It’s typically cheaper and easier to manufacture, and can also reach higher brightness at the expense of more bulk and weight.

The device also includes an electrochromic film for tint control, myopia adjustments up to -4.0 diopters, and support for 64 ± 6mm interpupillary distance (IPD).

In reality, the company also launched a slate of AR glasses alongside it, which are targeted at consuming traditional media, positioning Viture Luma Ultra the company’s flagship device.

Check out the full lineup and spec below:

Viture Luma ($400), Luma Pro ($500) and Luma Ultra ($600) are all estimated to ship within two weeks of ordering, with the next device, Luma Beast ($550) slated to ship sometime in November.

None of the devices above (besides Luma Ultra) include spatial tracking due to the lack of depth sensors, however Luma Beast is said to come with the same micro-OLED displays as Luma Ultra at a slightly larger 58-degree FOV and an auto-adjusting electrochromic film for tint control.

This follows the news of Viture’s latest funding round, which brought the San Francisco-based XR glasses company $100 million in Series B financing. which the company says will aid in global expansion of its consumer XR glasses. Viture says the funding will aid in global expansion of its consumer XR glasses.

According to Snap’s CEO Evan Spiegel, the company behind Snapchat has reached a “crucible moment” as it heads into 2026, which he says rests on the growth and performance of Spectacles, the company’s AR glasses, as well as AI, advertising and direct revenue streams.

Snap announced in June it was working on the next iteration of its Spectacles AR glasses (aka ‘Specs’), which are expected to release to consumers sometime next year. Snap hasn’t revealed them yet, although the company says the new Specs will be smaller and lighter, feature see-through AR optics and include a built-in AI assistant.

Following the release of the fifth gen in 2024 to developers, next year will be “the most consequential year yet” in Snap’s 14-year history, Spiegel says, putting its forthcoming generation of Specs in the spotlight.

“After starting the year with considerable momentum, we stumbled in Q2, with ad revenue growth slowing to just 4% year-over-year,” Spiegel admits in his recent open letter. “Fortunately, the year isn’t over yet. We have an enormous opportunity to re-establish momentum and enter 2026 prepared for the most consequential year yet in the life of Snap Inc.”

Not only are Specs a key focus in the company’s growth, Spiegel thinks AR glasses, combined with AI, will drastically change the way people work, learn and play.

“The need for Specs has become urgent,” Spiegel says. “People spend over seven hours a day staring at screens. AI is transforming the way we work, shifting us from micromanaging files and apps to supervising agents. And the costs of manufacturing physical goods are skyrocketing.”

Those physical goods can be replaced with “photons, reducing waste while opening a vast new economy of digital goods,” Spiegel says, something the company hopes to tap into with Specs. And instead of replicating the smartphone experience into AR, Spiegel maintains the core of the device will rely on AI.

“Specs are not about cramming today’s phone apps into a pair of glasses. They represent a shift away from the app paradigm to an AI-first experience — personalized, contextual, and shared. Imagine pulling up last week’s document just by asking, streaming a movie on a giant, see-through, and private display that only you can see, or reviewing a 3D prototype at scale with your teammate standing next to you. Imagine your kids learning biology from a virtual cadaver, or your friends playing chess around a real table with a virtual board.”

Like many of its competitors, Spiegel characterizes Specs as “an enormous business opportunity,” noting the AR device can not only replace multiple physical screens, but the operating system itself will be “personalized with context and memory,” which he says will compound in value over time.

Meanwhile, Snap competitors Meta, Google, Samsung, and Apple are jockeying for position as they develop their own XR devices—the umbrella term for everything from mixed reality headsets, like Meta Quest 3 or Apple Vision Pro, to smart glasses like Ray-Ban Meta or Google’s forthcoming Android XR glasses, to full-AR glasses, such as Meta’s Orion prototype, which notably hopes to deliver many of the same features promised by the sixth gen Specs.

And as the company enters 2026, Spiegel says Snap is looking to organize differently, calling for “startup energy at Snap scale” by setting up a sort of internal accelerator of five to seven teams composed 10 to 15-person squads, which he says will include “weekly demo days, 90-day mission cycles, and a culture of fast failure will keep us moving.”

It’s a bold strategy, especially as the company looks to straddle the expectant ‘smartphone-to-AR’ computing paradigm shift, with Spiegel noting that “Specs are how we move beyond the limits of smartphones, beyond red-ocean competition, and into a once-in-a-generation transformation towards human-centered computing.”

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You can read Snap CEO Evan Spiegel’s full open letter here, which includes more on AI and the company’s strategies for growth, engagement and ultimately how it’s seeking to generate more revenue.

Meta today revealed its next smart glasses built in collaboration with EssilorLuxottica— Oakley Meta Glasses.

As a part of the extended collaboration, Meta and EssilorLuxottica today unveiled Oakley Meta HSTN (pronounced HOW-stuhn), the companies’ next smart glasses following the release of Ray-Ban Meta in 2023.

Pre-orders are slated to arrive on July 11th for its debut version, priced at $499: the Limited Edition Oakley Meta HSTN, which features gold accents and 24K PRIZM polarized lenses.

Meanwhile, the rest of the collection will be available “later this summer,” Meta says, which start at $399, and will include the following six frame and lens color combos:

• Oakley Meta HSTN Desert with PRIZM Ruby Lenses
• Oakley Meta HSTN Black with PRIZM Polar Black Lenses
• Oakley Meta HSTN Shiny Brown with PRIZM Polar Deep-Water Lenses
• Oakley Meta HSTN Black with Transitions Amethyst Lenses
• Oakley Meta HSTN Clear with Transitions Grey Lenses

It’s not just a style change though, as the next-gen promises better battery life and higher resolution video capture over Ray-Ban Meta.

In comparison to Ray-Ban Meta glasses, the new Oakley Meta HSTN are said offer up to “3K video” from the device’s ultra-wide 12MP camera. Ray-Ban’s current second-gen glasses are capped at 1,376 × 1,824 pixels at 30 fps from its 12MP sensor, with both glasses offering up to three minutes of video capture.

What’s more, Oakley Meta HSTN is said to allow for up to eight hours of “typical use” and up to 19 hours on standby mode, effectively representing a doubling of battery life over Ray-Ban Meta.

And like Ray-Ban Meta, Oakley Meta HSTN come with a charging case, which also bumps battery life from Ray-Ban Meta’s estimated 32 hours to 48 hours of extended battery life on Oakley Meta HSTN.

It also pack in five mics for doing things like taking calls and talking to Meta AI, as well as off-ear speakers for listening to music while on the go.

Notably, Oakley Meta glasses are said to be water-resistant up to an IPX4 rating—meaning its can take splashes, rain, and sweat, but not submersion or extended exposure to water or other liquids.

The companies say Oakley Meta HSTN will be available across a number of regions, including the US, Canada, UK, Ireland, France, Italy, Spain, Austria, Belgium, Australia, Germany, Sweden, Norway, Finland, and Denmark. The device is also expected to arrive in Mexico, India, and the United Arab Emirates later this year.

In the meantime, you can sign up for pre-order updates either through Meta or Oakley for more information.

Earlier this year, Meta unveiled Aria Gen 2, the next iteration of its research glasses. At the time, Meta was pretty sparse with details, however now the company is gearing up to release the device to third-party researchers sometime next year, and in the process, showing what might come to AR glasses in the future.

Meta revealed more about Aria Gen 2 in recent blog post, filling in some details about the research glasses’ form factor, audio, cameras, sensors, and on-device compute.

Although Aria Gen 2 can’t do the full range of augmented reality tasks since it lacks any sort of display, much of what goes into Meta’s latest high-tech specs are leading the way for AR glasses of the future.

Better Computer Vision Capabilities

One of the biggest features all-day-wearable AR glasses of the future will undoubtedly need is robust computer vision (CV), such as mapping an indoor space and recognizing objects.

In terms of computer vision, Meta says Aria Gen 2 doubles the number of CV cameras (now four) over Gen 1, features a 120 dB HDR global shutter, an expanded field of view, and 80° stereo overlap—dramatically enhancing 3D tracking and depth perception.

To boot, Meta showed off the glasses in action inside of a room as it performed simultaneous localization and mapping (SLAM):

New Sensors & Smarter Compute

Other features include sensor upgrades, such as a calibrated ambient light sensor, a contact microphone embedded in the nosepad for clearer audio in noisy environments, and a heart rate sensor (PPG) for physiological data.

Additionally, Meta says Aria Gen 2’s on-device compute has also seen a leap over Gen 1, with real-time machine perception running on Meta’s custom coprocessor, including:

• Visual-Inertial Odometry (VIO) for 6DOF spatial tracking
• Advanced eye tracking (gaze, vergence, blink, pupil size, etc.)
• 3D hand tracking for precise motion data and annotation
• New SubGHz radio tech enables sub-millisecond time alignment between devices, crucial for multi-device setups.

And It’s Light

Aria Gen 2 may contain the latest advancements in computer vision, machine learning, and sensor technology, but they’re also remarkably light at just 74-76g. For reference, a pair of typical eyeglasses can weigh anywhere from 20-50g, depending on materials used and lens thickness.

The device’s 2g weight variation is due to Meta offering eight size variants, which the company says will help users get the right fit for head and nose bridge size. And like regular glasses, they also fold for easy storage and transport.

Notably, the company hasn’t openly spoken about battery life, although it does feature a UBS-C port on the glasses’ right arm, which could possibly be used to tether to a battery pack.

Human Perception Meets Machine Vision

Essentially, Aria Gen 2 not only tracks and analyses the user’s environment, but also the user’s physical perception of that environment, like the user preparing a coffee in the image below.

While the device tracks a user’s eye gaze and heart rate—both of which could indicate reaction to stimulus—it also captures the relative position and movement through the environment, which is informed by its CV cameras, magnetometer, two inertial measurement units (IMUs) and barometer.

That makes for a mountain of useful data for human-centric research projects, but also the sort of info AR glasses will need (and likely collect) in the future.

The Road to AR Glasses

According to Meta, Aria Gen 2 glasses will “pave the way for future innovations that will define the next computing platform,” which is undoubtedly set to be AR. That said, supplanting smartphones in any meaningful way is probably still years away.

Despite some early consumer AR glasses out there already, such as XREAL One Pro, packing in thin displays, powerful processors, and enough battery to run it all-day isn’t a trivial feat—something Meta is trying to address both with Aria as well as its Orion AR prototype, which tethers to a wireless compute unit.

Still, Meta CTO and Reality Labs chief Andrew Bosworth says an AR device based on Orion is coming this decade, and will likely shoot for a price point somewhere north of a smartphone.

We’re likely to learn more about Aria Gen 2 soon. Meta says it’s showcasing the device at CVPR 2025 in Nashville, which will include interactive demos. We’ll have our eyes out for more to come from CVPR, which is taking place June 11th – 15th, 2025 at the Music City Center in Nashville TN.